Jun 25 2008
Sale Killing Vending Booth Turn Offs, pt. 2
Here are a few more things that sellers may not realize are cutting into their vending booth profits!
Suspicious Seller
It’s a good idea to keep an eye on your goods. It’s not such a great plan to follow customers around like a store detective. Let people pick items up and they’re more likely to bond with, and buy, that piece. If that’s not going to work for your crafts, be pleasant when you ask people not to handle your things, and explain why.
Too Intricate Display
We’ve all seen breathtaking booth displays. Be careful not to set things up in such a complex way that customers are scared to mess up your display by handling items. Sellers that continually have to fuss over the layout of their table may be sending out ‘hands off’ vibes.
I dunno
We can’t always be in the booth. When you have helpers, tell them enough about the items to answer basic questions. If there isn’t time for this, make sure that there are business cards, flyers, or some form of contact information available. Give your help a timetable for your return so they can let customers know when to stop back by.
Did I miss some sale killers? Add ‘em!
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